Category Archives: Real Estate Niches

A Look at Women Homebuyers

Posted by Krista on July 4th, 2004 | Post a comment

This month’s Realtor Magazine had an interesting article on the demographics of women homebuyers. These single women make up 21% of all buyers - that’s 1.7 million, making them the second largest home buying category next to married couples. And these women aren’t just single moms or divorcees, but now include a younger […]

Real Estate Niches, Target Market

Major Life Change is the Motivation for New Home Purchases

Posted by Krista on January 23rd, 2004 | Post a comment

Here’s an interesting study on why people purchase homes - and it’s not the super low mortgage rates of the last several years. This should give you some ideas of the best times to reach prospects and what you might include in your info kits.

Industry, Real Estate Niches