When a prospect contacts you, how to do determine whether this person is ready to do business with you - or is just looking for information? Not all people who contact you are ready to buy. You need a system in place to help you decide whether your prospect is ready to buy or […]
Author: Hopkins, Tom
Publisher: Portfolio Hardcover
Year Published: 2004
Rating:
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Tom Hopkins has been the go-to sales guru since he took his real estate business from earning $42 a month during his first 6 months to selling more than $14 million in real estate over the next five years - and that was back in […]
In a previous article, I discussed your prospect’s buying process. Here, I’ll take a look at how you can align your marketing with those stages in the buying process.
Typically, Realtors were salesmen. They did everything a traditional salesman would - cold call, knock on doors, talk incessantly about their product and how wonderfully experienced they and their company was. They wouldn’t take no for an answer and could overcome any objection. Many Realtors spent a good 80-90% of their time finding […]

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