Category Archives: Book Reviews

Book Review: Sold! Direct Marketing for the Real Estate Pro

Author: Lois K. Geller
Publisher: Capital Books
Year Published: 2006
Rating:
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One of the most common questions I receive from real estate agents is how can they make their mailings more effective? They’ve tried sending out all sorts of postcards and get little to no response. If mailing to prospects is so effective, why […]

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