Category Archives: Book Reviews

Book Review: Sold! Direct Marketing for the Real Estate Pro

Author: Lois K. Geller
Publisher: Capital Books
Year Published: 2006
Rating:
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One of the most common questions I receive from real estate agents is how can they make their mailings more effective? They’ve tried sending out all sorts of postcards and get little to no response. If mailing to prospects is so effective, why […]

Mastering the Art of Selling Real Estate

Author: Hopkins, Tom
Publisher: Portfolio Hardcover
Year Published: 2004
Rating:
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Tom Hopkins has been the go-to sales guru since he took his real estate business from earning $42 a month during his first 6 months to selling more than $14 million in real estate over the next five years - and that was back in […]

Your First Year in Real Estate

Author: Zeller, Dirk
Publisher: Three Rivers Press
Year Published: 2001
Rating:
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In Your First Year In Real Estate, author Dirk Zeller, CEO of Real Estate Champions offers a game plan for new agents to navigate the pitfalls of the real estate business.

Book Review: 21 Things I Wish My Broker Had Told Me

Author: Frank Cook
Publisher: Dearborn Real Estate Education
Year Publishded: 2002
Rating:
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After branching out on their own, entrepreneurs of every field soon realize that there are two major components to succeeding in business. The first is doing what you do well. For real estate, that’s the nitty gritty details that go into making a transaction […]