How To Choose a Domain Name

Posted by Krista on Jan 3, 2008 in Internet Marketing | 1 comment

Before you can take your business online, you must first choose a domain name. There are a number of factors that go into picking the perfect domain name for your website. Here are some things to consider: Should You Pick a Branded or a Keyword Rich Domain Name? When it comes to picking a domain name, you basically have three choices: a generic name made up of keywords (ie...

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Reader Q&A: How To Write Your Message from Your Prospect’s Perspective

Posted by Krista on Nov 21, 2007 in Internet Marketing, Marketing, Reader Q&A | 0 comments

John asks: Hi – I find your site to be extremely valuable. I am in the process of having another website done for our business. My biggest dilemma is…once I identify my target market, how do I write my message on my website from the prospects perspective. Thanks. Once you’ve picked a target audience, the next step is to get to know who they are, what their motivations are for...

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Tag: You’re It – Free Link From My Site To Yours

Posted by Krista on Apr 22, 2007 in Internet Marketing | 3 comments

I received a comment today tagging me for one of the “cyber tag” games going around. The rules appear to be link back to the blog who tagged you and pick three more blogs to tag. The comment claims that by linking to others’ websites, it improve everyone’s “PR rankings.” Honestly, that’s probably not the case (and PR doesn’t mean all that much in...

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Real Estate Email Marketing Tips

Posted by Krista on Apr 12, 2007 in Internet Marketing | 1 comment

Aweber.com has recently posted two great articles about how real estate agents can use email more effectively. In Real Estate Email Tips, Pt. 1 – Don’t Do This!, Justin Premick writes about the importance of setting goals when planning your email marketing campaign. He also stresses that in order to differentiate yourself from other agents, you have to do more than just show...

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How To Use Online Communities To Market Yourself

Posted by Krista on Jul 10, 2006 in Internet Marketing | 0 comments

Forums, discussion groups, and blogs are a great way for you to demonstrate your expertise. People often have lots of questions and turn to online communities for answers, suggestions, and things to consider. When you participate, you take a few moments of your time to provide a helpful response. In return, you build a reputation as a friendly, knowledgeable person that people will want to get to...

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6 Tips To Marketing Yourself Online and Improve Your Search Engine Rank

Posted by Krista on Jun 30, 2006 in Internet Marketing | 0 comments

According to a new report by Borrell Associates, online real estate ad spending will reach $1.719 billion this year. That’s 15% of the $11.698 billion spent on real estate ads each year. The report predicts that real estate professionals will shift more of their marketing budgets from newspapers to online advertising. This year, it is estimated that newspaper real estate ads will be down...

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