Yesterday, I sent an email about generating real estate leads through social media. I got a number of responses from skeptical real estate agents calling it “mumbo jumbo” or expressing how it won’t work for them. Are these tools effective – or is all of this online marketing stuff just a bunch of hype?
Statistically, something like 94% of all residential real estate sales begin online. If you have been neglecting your real estate internet marketing plan, perhaps it’s time to start planning your strategy to compete online this year. Real Estate internet marketing doesn’t have to be daunting, even if you aren’t very tech-savvy. To be successful, you [...]
You don’t have to be tech-savvy to publish your own real estate newsletter. There are many email service providers like Aweber.com that do virtually everything but create the content for you. You simply need to write good content, add it to the template, and click “send.” The software does everything for you – from making [...]
If you want your real estate website to rank well in search engines, you must have great website content. One of the best ways to drive traffic to your site is to write articles about the home buying and selling process, your local real estate market, and other related topics. Writing articles doesn’t have to [...]
You probably realize that if you hope to turn your website into a lead generating machine, you’ll need to focus on two things: (1) getting high-quality, targeted traffic to your website and (2) getting those visitors who are interested in your services to raise their hands in some way (such as calling you, filling out [...]
According to the National Association of Realtors (NAR), over 80% of residential real estate sales start online. Yet an NAR report from May 2009 states that the typical NAR member “received four inquiries over the past year from a personal Web site, which accounted for 3 percent of their business.” Why is there such a [...]
From the comments: I have a website that I have spent long hours making it and adding information to it. I also get a stream of about 2,500 visitors a month, but I don’t have anyone emailing me about any questions or just anything. So far I have had two contacts. Tell me what else [...]
One of the best ways to differentiate yourself from other agents is to offer more value for your commission than what other agents are providing. One easy way to do this is to create a website for your client’s home with its own unique domain name. These types of websites are quick and easy to [...]
This is the feature article in this week’s RealtyBiz Agent Success Newsletter. Online advertising is becoming more popular among small businesses that want their site to display on the first page of search results for specific keywords. Pay-per-click advertising is a great way for businesses to do just that. PPC advertising allows websites to list [...]
This is the feature article in this week’s RealtyBiz Agent Success Newsletter. Have you ever wondered why only a handful of real estate sites generate tons of leads while the vast majority of sites hardly ever do? The secret to their success isn’t rocket science – it’s what they focus on. Most agents decide they [...]
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