Clear Up Buyer Confusion With A Home Buyer’s Kit

Posted by Krista on Nov 24, 2009 in Client Service, Marketing, Sales | 0 comments

Purchasing a home can be a stressful time for buyers. With so many things to keep in mind – such as financing options, how to keep track of all the homes they view, whether their existing home will sell, and negotiating an affordable price – buyers can easily become overwhelmed. To help your buyers understand the home buying process, offer them a way to manage all the information...

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3 Essential Components of A Real Estate Listing Presentation

Posted by Krista on Nov 17, 2009 in Client Service, Marketing, Sales | 0 comments

Great listing presentations are clear, concise explanations of how you will help sellers sell their home. The best presentations focus on listening to the seller talk 80% of the time and you asking and answering questions 20% of the time. The secret is to be prepared with a list of questions you will ask and a strategy for how you will move the discussion forward to cover each of your key points....

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How to Obtain Buyer Feedback After Home Showings

Posted by Krista on Oct 20, 2009 in Client Service, Sales | 0 comments

Most sellers are extremely curious what buyers think of their home after a showing. If a home hasn’t received any offers, sellers what to know what is wrong with their home, why buyers don’t like it, and how they can improve it. Great real estate agents have a feedback system in place that allows them to collect information from potential buyers and can uncover any red flags that...

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6 Steps for Converting Potential Home Buyers Into Clients

Posted by Krista on Oct 6, 2009 in Marketing, Sales | 0 comments

Turning a potential buyer into your client can be challenging for many real estate agents. If a potential buyer calls you on the phone or walks through your door, do you have a system in place to qualify the buyer before you show them homes for sale? To effectively convert potential buyers into clients, put yourself in your prospect’s mind. When they call you up or walk through your door,...

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4 Tips for Creating a Better Listing Presentation

Posted by Krista on Sep 15, 2009 in Marketing, Sales | 0 comments

When you walk into an appointment with a prospect, you must be prepared to guide your seller through the home selling process. Many agents do this with a scripted sales presentations while others choose to wing it. Top producers don’t read a sales script line-by-line, but they do have a well-thought-out outline for what they want to talk about in their meeting with prospects. The best...

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How to Generate More Money from Clients

Posted by Krista on Dec 12, 2007 in Business Planning, Client Service, Sales | 0 comments

Real estate is a tough job and it can cost significant cash to acquire a client – are you maximizing your profit from each client? Most real estate agents have only one primary way of generating income: clients hire them to buy or sell their home – and when the deal has been completed, the real estate agent gets paid. What if, however, you could generate additional streams of income...

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