Monthly Archives: January 2005

Why Getting Your Name Out Is A Poor Marketing Strategy

Posted by Krista on January 10th, 2005 | 1 Comment

I’ve talked to a number of new Realtors, and it seems their #1 focus is “getting my name out.” How do they best accomplish it?
This is probably the worst marketing strategy you can take. Why? Because it’s all about you. As much as you want to tell people how you’ll […]

Marketing, Strategy

8 Mistakes Agents Make With Their Websites

Posted by Krista on January 4th, 2005 | 6 Comments

I’ve evaluated hundreds of agents’ websites over the last few years and I find that often, agents make the same mistakes. They buy a cheap, cookie-cutter website, add a handful of listings and some generic content, and then sit back and wait for the leads to pour in. When they don’t, they write off […]

Internet Marketing, Websites